There was a time when marketing platforms were understood as distribution engines. They pushed messages, scheduled campaigns, and measured reach. The systems were functional, mechanical, and largely impersonal. They existed to broadcast, not to connect. But over the past decade, something subtle yet transformative shifted — not in the technology alone, but in the expectations of audiences themselves. Customers stopped…
There was a time when marketing platforms were understood as campaign tools. They scheduled posts, tracked clicks, and measured impressions. The systems were functional, mechanical, and largely transactional. They existed to broadcast, not to build. But over the past decade, something subtle yet transformative shifted — not in the technology alone, but in the expectations of audiences themselves. Customers stopped…
E-Marketing Easy is a blog providing useful tips to help start-ups and businesses promote their companies the right way.
